Are you following social media’s hottest new site? Pinterest is a social photo-sharing web site. Users can create their own online boards on subjects that interest them. The site has proven to be especially popular among people involved in DIY projects, cooking and other creative endeavors. Users “pin” photos they find while surfing the web on their own pinboards to keep for themselves and share with others. According to www.mashable.com, Pinterest made Time magazine’s “50 Best Websites of 2011” list.